Sample images

Four ideas, four cut-paper metaphors

A fictional brief made to show the pack. No real client or article is behind it. One background for the series, warm paper, one ink, no text in any picture. Each picture was read blind by a separate reader, and each runs beside a headline, because the reader reached the picture's action but not all of the sentence.

Sample image: paper scraps fall into a funnel and leave as one straight road ending at a flag.
Turning scattered ideas into a clear pathLoose paper scraps pour into a funnel and leave it as one straight road.Editable SVG
Sample image: a hand sets one more stone on a tall balanced stack.
Trust built slowlyA hand sets one more stone on a tall, carefully balanced stack.Editable SVG
Sample image: scissors cut the rope between a shore post and a paper boat.
A decision with no way backScissors cut the one rope tying a boat to the shore, and the boat is already leaving.Editable SVG
Sample image: an open palm holds one coin with an eye on it, beside an empty jar.
Attention as a scarce resourceOne last coin with an eye on it lies in an open palm beside an empty jar.Editable SVG